It’s been two decades since the Central Florida construction company Perry Nason worked for decided to downsize, forcing the Winter Haven native to build a new career. What ended up being a case of being in the right place at the right time has now led to the launch of his very own agency next week.

This Monday, Nason’s 17 years in the Sunshine State insurance industry becomes the foundation for his brand new Brightway, The Bailey and Associates insurance agency. The Lake Region High School alum opens his new Third Street venture in partnership with investor, Craig Bailey.

“When the builder I worked for made the difficult decision to cut positions years ago, it was actually the best thing that could have ever happened,” Nason recalls. “I had a good friend refer me to the local branch of a national financial corporation that dealt mainly with retirement planning. Part of what they did was provide insurance options. So it’s now been more than 17 years since I was first licensed in insurance and I have been working with the communities in Winter Haven ever since.”

From learning the ins and outs of being an insurance adjuster to selling insurance coverage to customers, the 43-year-old business pro is looking forward to being able to give back to a community that has done so much for him. “Being a Polk County native means the world to me,” Nason added.

“Our family works, lives and plays right here and I’m glad to have the opportunity to see my dream open right here for all of my neighbors, friends and family.”

Nason, named “Perry” purposely by his grandmother, lives in Winter Haven with his daughter, Delaney. “My grandmother loved that show (Perry Mason.) And, actually, not a bad character to be named after given he was known for doing all he could for those who came through his door. That works for me.”

Brightway, The Bailey and Associates Agency offers customized Home, Flood, Auto, Boat, Condo, Renters, Personal Articles, RV, Motorcycle, Umbrella, Life and Commercial insurance policies from numerous insurance companies. Hours of operation are Monday through Friday from 9 a.m. to 5 p.m. (EDT) and Saturday/Sunday by appointment. Visit them at their office at 150 Third Street Southwest, Suite 203 in Winter Haven, online at or call 863-614-1300.

Brightway’s corporate office staff provides expertise and support in areas including customer service, technology, accounting, marketing, distribution and business analytics. In addition, Brightway handles carrier relations and appointments, as well as support with personnel hiring, licensing, onboarding, training and retention. The company’s signature after-the-sale service empowers Agency Owners, like Perry, to focus on new business sales and provide customers the personalized service they deserve.

About Brightway Insurance

Established in 2008, Brightway grew to become one of the largest privately-owned property/casualty insurance distribution companies in the U.S. with more than 300 franchises in 36 states and more than $1 billion in annual premiums.  Recently, Brightway’s success led to a private equity investment that has infused the company with financial and human capital, and data and analytics access, to accelerate growth and deliver new and exciting market opportunities.

Brightway produces winning outcomes for franchisees and their customers by offering access to customized coverage solutions from a range of insurers paired with full back office and marketing support.  This winning model allows agents and producers to focus on addressing the needs of their customers to become trusted advisors and grow their businesses.

For media inquiries, please contact Don Foley at 904-490-8649