COVINGTON, LA. — Residents in Covington and surrounding areas soon will experience a better way to buy insurance for their homes, vehicles and more. Veteran Insurance Agent and now Brightway Insurance Agency Owner, Joseph Bohrer, will open Brightway, The Joseph Bohrer Agency Monday, Oct. 22, in Covington.

“Having worked for a captive Insurance Agency where I was limited to selling only one company’s products, I’m ecstatic to open my own Brightway Insurance Agency where I’m able to offer more choice of insurance brands than you’ll find anywhere else,” said Bohrer. “I look forward to earning my community’s trust as the No. 1 Agent who offers expert counsel.”

Bohrer started and operated his own business, Copia Recruiting, for three years before joining Brightway. He brings four years’ insurance industry experience to Brightway with most of his time spent at State Farm Agencies in South Louisiana. He earned a Master of Business Administration from Loyola University New Orleans and a Bachelor of Science in Agricultural Business from Louisiana State University in Baton Rouge, La. When he’s not in the office, Bohrer volunteers as a SCUBA diver at the Audubon Aquarium of the Americas in New Orleans and enjoys offshore fishing with friends and family. During football season, you can find him in the Superdome cheering on the Saints on Sundays. As a Brightway Agency Owner, he looks forward to offering a better way to buy insurance for consumers in St. Tammany Parish, La., and the Greater New Orleans Area.

“We’re pleased to partner with Joseph Bohrer to open our newest Agency in the New Orleans area,” said Brightway President, Talman Howard. “Much like Drew Brees has an all-star team behind him, Joseph has the support of hundreds of insurance professionals who are dedicated to helping him grow his business and providing world-class service to his customers.”  

Brightway Agency Owners enjoy comprehensive business support including customer service, carrier relationships, marketing, accounting and technology. As a result of their focus on growing new business, Brightway agencies consistently outsell other insurance agencies three-to-one.*

Brightway, The Joseph Bohrer Agency is located at 2101 North Highway 190, Suite 101 in Covington (where Highway 190 intersects North 9th Avenue.) The Agency offers customized Home, Condo, Renters, Auto, Flood, RV, Motorcycle, Boat and Umbrella insurance policies from numerous insurance brands including Bankers, Burns and Wilcox, Foremost, Hagerty, Progressive, SageSure and Southern Fidelity. Hours of operation are Monday – Friday, 9 – 5 p.m. (CDT).

About Brightway Insurance
Brightway Insurance is a national property/casualty insurance retailer selling through a network of franchised independent stores throughout the country. With more than $548 million in annualized written premium, the company is one of the largest personal lines agencies in the United States. Brightway provides its franchise owners with access to more insurance companies than any other agency, along with a comprehensive system of support that frees them up to focus on customizing policies that meet their customers’ needs.

Brightway began franchising operations in 2008 and has since grown to more than 800 people in 21 states serving customers in all 50 states. Forbes has recognized the company as America’s No. 1 Franchise to Buy. Additionally, the company was named a top franchise three years in a row by Entrepreneur magazine and one of the fastest-growing private companies in America nine consecutive years by Inc. 5000.

For more information about Brightway, The Joseph Bohrer Agency, visit or call 985-275-0750. Learn more about franchise opportunities with Brightway at

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