BROKEN ARROW, OKLA. — Residents in Broken Arrow and Tulsa, Okla., soon will experience a better way to buy insurance for their homes, valuables, vehicles and more. Insurance veteran and now Brightway Insurance Agency Owner, David Pickel, will open Brightway, The David Pickel Agency Monday, Aug. 13, in Broken Arrow.

“With 20 years’ industry experience, I’m embracing the opportunity to open my own business in Broken Arrow and look forward to bringing a level of expert counsel to my friends and neighbors.” said Pickel. “As a Brightway Agent, I’m able to offer dozens of insurance brands to best fit each customer's needs while protecting what is most valuable to them.”

Pickel is a native of Oklahoma coming to Brightway having 20 years of insurance experience with State Farm where he worked in underwriting, analytics and market research. He earned a Bachelor of Business Administration and a Master of Business Administration from Northeastern State University in Tahlequah, Okla. Pickel and wife, JoAnn, of 24 years, have two children and are members of the Northside Christian Church in Broken Arrow. He is a long-time volunteer of the operations team supporting The Pride of Broken Arrow Marching Band. He also enjoys sporting events, motor sports and relaxing with his family.

“I’m looking forward to bringing a new and better shopping experience for insureds in the Broken Arrow and Tulsa area,” Pickel added. “Brightway is a class act agency, and I am happy to be a part of it. I can’t wait to welcome this area into the Brightway family.”
“David Pickel has extensive property and casualty experience and brings a wealth of industry knowledge that will be invaluable to his customers,” said Brightway President, Talman Howard. “We are pleased to partner with him to expand our brand into the Tulsa market and will provide him with backend support so he can focus on his customers and grow his business quickly.” 

Brightway Agency Owners enjoy comprehensive business support including customer service, carrier relationships, marketing, accounting and technology. As a result, Brightway agencies consistently outsell other insurance agencies three-to-one.

Brightway, The David Pickel Agency is located at 1101 East Lansing Street, Suite B in Broken Arrow (next to Reasors). The Agency offers customized Home, Condo, Renters, Auto, Flood, RV, Motorcycle, Boat, Life and Umbrella insurance policies from numerous insurance brands including Bankers, Foremost, Mercury, Progressive and Safeco.

About Brightway Insurance
Brightway Insurance is a national property/casualty insurance retailer selling through a network of franchised independent stores throughout the country. With more than $539 million in annualized written premium, the company is one of the largest personal lines agencies in the United States. Brightway provides its franchise owners with access to more insurance companies than any other agency, along with a comprehensive system of support that frees them up to focus on customizing policies that meet their customers’ needs.

Brightway began franchising operations in 2008 and has since grown to more than 800 people in 20 states serving customers in all 50 states. Forbes has recognized the company as America’s No. 1 Franchise to Buy. Additionally, the company was named a top franchise three years in a row by Entrepreneur magazine and one of the fastest-growing private companies in America nine consecutive years by Inc. 5000.

For more information about Brightway, The David Pickel Agency, visit or call 918-872-0880. Learn more about franchise opportunities with Brightway at

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